Independent Japan travel media

Go beyond the obvious.

We cover the Japan everyone knows — and the choices just beyond it. What is worth adding, what you can skip, and what might fit your trip better.

TEASUMOMEGURUYORIMICHI
Tea fields in Wazuka, Kyoto
YORIMICHI · KYOTOUji or Wazuka?Which tea trip actually fits your Kyoto itinerary?
Start here

Two ways to go one step further.

Not more places for the sake of more places. Better choices for the trip you actually want.

Explore wider

MEGURU

For exploring a region, culture or theme in a wider arc.

Look a little closer

YORIMICHI

For the place, meal, tea or experience worth noticing once you are already there.

Sumo

Which sumo experience fits your trip?

Tournament, morning practice or show — not a ranking, but a decision.

Sumo tournament in Tokyo
TOKYO · SUMO
DECISION GUIDE

Tournament, morning practice or show?

Three different experiences are often sold as if they were interchangeable. They are not.

Compare the three →

Sumo photography: Artem Zhukov / Pexels. Tokyo, Japan. Free to use under the Pexels license.

Our rule

More options.
Better choices.

Not every hidden place is worth the extra hour. Not every famous experience fits every trip. We tell you who it suits — and when to skip it.